Wednesday, May 16, 2012

My music career...and those who inspired my passion!

I aspire to become very critical behind the scenes in my career within the music industry.  My career path is not clear, nor direct but I do intend on having, and encourage, the obstacles that will try to hinder my success or progress.  Emotionally, I am drawn to music.  Spiritually, it does something within me that is mood altering.  It is very successful in doing something that, other than the Bible, I have found no other tangible thing to do: take me to a place where I feel content.  I want to take others to that same place in the near future.

My professional interests are to become a world-renown music producer, publisher, and songwriter.  The following musicians are some that I think of who are known internationally for their craft: Akon, Beyoncé, Adele, Lady Gaga, and Lil Wayne.  Each has depicted who they are as an artist and has travelled across the globe to tell their story.  Akon, whose story originates from Senegal, has an amazing story to tell.  According to the MTVmusic.com biography, he discovered hip hop at the age of seven when he moved to New Jersey from West Africa.  His imprisonment sparked creativity on his part that allowed his album release to be very successful.  I know when I saw and heard Young Jeezy's "Soul Survivor", I was intrigued by this voice.  That smooth voice I heard, I started hearing on more hip hop tracks.  That was when I discovered Akon, who is actually makes "world-music".  His songs carry a sense of hope, encouragement, and light.  He has helped to mold my passion and professional interests.

Beyoncé is known for powerful vocals, amazing dance ability, and being a solid stage entertainer.  She has been an inspiration for me for years because of how effortless she appears during any performance.  She has motivated me to shoot for greatness and work extremely hard for success, because it's not guaranteed.  In her "The Year of 4" documentary, she highlights elements such as the ups and downs, the moments of energy and the moments of extreme fatigue, the traveling every night in a new city, and the putting a smile on because she acknowledges the fans have made her successful.  She truly is a global inspiration for fans and also those seeking to get in the music industry.  Please check out her mini-documentary and view a glimpse of her amazing craft.

It is my desire to be as, or more successful, than these artists.  Technically, there is a niche for all of us, we just have to aspire and put thoughts/dreams into action.  I want to be an artist, but also work with other artists.  I want to work on the foundation and support, i.e. providing the musical production and reference vocals for top songs on the Billboards, and most importantly I want to break into the television and film industry and submit music to these projects.  My passion in the television industry is to truly make the scene come alive!  I am very excited to see my career evolve and my passion blossom.


Wednesday, May 2, 2012

Publish Your Own Music-- Keep all the Royalties

As a music publisher, it is important to think of the ways to promote a brand.  In the music/entertainment industry, getting your voice heard is a good way to not only be recognized but to stand out from the crowd.  Nowadays, artists may choose to promote their own music from either selling cd's from the trunks of their cars, walking around the city passing out free singles of their music, or even now inviting friends to an album release party via a Facebook event.  A popular way to get music heard without doing all the "legwork" is to submit your music to a music and/or video distribution company.  The best companies are those that can even distribute your music internationally; an example is Tunecore.

Tunecore enables artists to establish their music on music retailers such as iTunes, Rhapsody, and Amazonmp3.  Artists can keep all rights and ownership, they will still obtain 100% of any royalties recouped and also will have their own artist page of further info pertaining to the band's history.  It's exciting to know that Tunecore opens up the window to allow artists to be connected to the world without even stepping foot onto foreign soil.

Another company you may consider would be SongCast, which also allows artists and/or performers to sell their music via many online retailers.  These retailers include Spotify, emusic, and the new GooglePlay.  Each company has a simple signup process: uploading of media, choosing of the retailers you want to sell your music, and the collection of any royalties earned from music sales.  In all of these, you are able to track sells, and even some have the option to see demographically WHERE your music is selling.  It's quite impressive how efficient distribution can be.

Publishing records, magazines, album reviews are some examples of publishing.  In order to bring your band or company to a well-trusted name, the name has to get out there.  I believe a great majority of the time, using distribution companies to assist in promoting your brand will always help.  There will always be a connection ready to be made.  Capacity Productions is a great promotion company that focuses on promoting virally.  I have purchased a package from them and know first-hand that they deliver.  What they do is sell a promotion package and guarantee views, comments, subscriptions, etc by promoting your organization/band on every social network they have.  They even guarantee thousands of views all within a span of a day! Even millions.  Their prices are quite low but they are all REAL views and not computer generated.  Thus the fan base grows, and so do your opportunity for new/future royalties.

Take a look into these companies...I'm sure they can assist any venture in the entertainment industry that you plan on assuming!